"A customer is the most important visitor
on our premises. He is not dependent on
us. We are dependent on him. He is not
an interruption on our work. He is the
purpose of it. He is not an outsider on our business. He is a part of it. We are not
doing him a favour by serving him. He is
doing us a favor by giving us an opportu
nity to do"
Shipping 
Insurance
Taxes
